We sometimes get asked why we can often be seen on TV and heard on radio talking about the property market, housing associations and the house building sector. Surely the job of a PR agency is to secure such coverage for their clients?
Great question.
Russell and James built the Emoov brand via prolific property PR over a number of years achieving over 2000 brand mentions in 2018 alone. In order to promote Proper PR as a brand it also requires prominence in the media and with Russell having a national profile as a property expert, he is frequently asked to provide commentary.
This week Russell rushed from doing a TalkRADIO slot with Ian Collins about gazumping to the new studios of GB News at Paddington to be grilled about the overheating housing market, government policy, cladding, the stamp duty holiday effect and so on.
Recently, we have placed our PR clients on the BBC Breakfast sofa and on Bloomberg radio, ITV, BBC local radio (a number of times) and on a range of Global Radio stations – although our specialism is of course securing over 1000 pieces of press coverage in print and online each and every month for our clients.
Our profile is important in helping others raise their brand and founder profiles too.