The only PR agency run by property people for property people
Huge media exposure
Equivalent advert value
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vs Client Cost
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How a Property PR Agency works
Explained by Co-Founder Russell Quirk PR
PR for the property industry
Using an experienced property PR agency is one of the most cost-effective ways to promote your business and position yourself as an expert in the field. PR, done properly exposes your brand to the masses via third-party publications that by the very nature of their independence, validate that you are a credible organisation. Having the requisite knowledge of the market in which they operate, you should never underestimate the importance of a good property PR agency to elevate your brand. Put simply, good PR helps people know about you, like you, and trust your service.
You could spend more and more marketing pounds on Google ads, Facebook targeting, radio, print ads, TV, and outdoor. However, this approach is an expensive endeavour and the public is worldly-wise in knowing that paid ads, even the great ones, are contrived and 100% partisan. Consumer fatigue is one way of putting it. Negative ROI is another.
A Good Property PR Agency will elevate you to the next level
A property PR agency will create bespoke media strategies to help clients build their reputations, generate sales, and meet their business goals. By forming and leveraging relationships with key media contacts in order to carefully position specifically produced content on particular media platforms, be that print, broadcast, or online. It’s my view that PR for the property industry is not just a support channel but a vital frontline tool, essential in gaining cut through, more traction, and in building natural search ranking defensibly enabling you to showcase your services and stand out in a competitive real estate market.
Property PR Agency News
"It's gone a bit quiet and so we're going to cut back on marketing for a while". This is a statement often heard as business quietens down cyclically and seasonally and it's especially popular as a tactic by cash starved start-ups. Yet, the rationale makes no sense....
We sometimes get asked why we can often be seen on TV and heard on radio talking about the housing market. Surely the job of a PR agency is to secure such coverage for their clients? Great question. Russell and James built the Emoov brand via prolific PR over a number...
Remember that new kid at school that was good looking and then turned out to be clever AND played sports better than everyone else? They ended up being admired and respected but also secretly gossiped about - and maybe their peers even wanted them to fail here and...
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