PROPERTY PR SPECIALISTS
Providing expert public relations for estate agents, letting agents, mortgage lenders, brokers, Proptech firms, real estate funds, and conveyancers.
As property industry veterans with over 30 years experience, we are different from agencies that are PR people ‘doing property’…
You’ll notice the difference.
Property Public Relations Professionals
The only PR Agency run by property people, for property people. It’s time to stand out, be trusted and boost your SEO. Benefit from copious media mentions with property sector PR.
Rank as an industry expert
Take a look at the stats and see how ProperPR can increase your ROI several fold.
Mentions
UK articles
Total
Reach
Audience reached
Comparable
Value
Equivalent advert value
Return on
investment
vs Client cost
How we achieve volume PR coverage across the property industry
Bespoke audience targeting
HOW PROPER PR CAN INCREASE YOUR ROI
Russell Quirk
Huge press exposure



























































PROPERPR is an industry leader creating volume based campaigns for targeted audiences
Using an experienced Property PR agency is one of the most cost-effective ways to promote your business and position yourself as an expert in the field. PR, done properly.
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Property PR
A long-running and trusted media relationship with the press ensures that your property PR team knows what the media want and exactly how they want it. Compelling press releases, technical opinions, and topical comments will position you as an industry expert within the property marketplace.
Automotive PR
Do you want to enhance your brand, transform your online presence, engage with customers, and increase exposure of your company? Wherever your company fits into the automotive sector, we have the experience, expertise and network to provide expert automotive PR to tailor a perfect solution to your needs.
Food and Drink PR
With purpose, precision and with flair and excitement we create well-crafted media pitches and content that’s just calling-out-to-be shared. A specialist PR agency for food and drink, we get the right messages heard by the right people, and brands noticed in the right places, for the right reasons.
Housing Association PR
Public relations for housing associations is a vital part of any marketing director’s approach to attracting attention for their organisation. Social housing has become a busy space with around 1500 registered social landlords competing for recognition as the country continues to try to meet demand for affordable homes. At Proper PR, We know how to tailor your marketing to stand out from the crowd.
Travel and Tourism PR
We develop dynamic, impactful global PR for travel and tourism sectors; we love nothing more than inspiring others. We are a results driven PR agency that offers measurable achievements and consistently exceeds expectations.
House Builder PR
Providing our clients with ground breaking public relations for the house building sector, our experience comes from many years in PR but uniquely our ranks include former house builders and planning experts too. One of our co-founders is a former elected councillor, planning committee chairman and government advisor on housing.
Meet the team
We are the only PR agency that’s run by a dedicated team of professional property industry people, with decades of experience across multiple property sub-sectors. Our mission is to make the sector better and to shout about others that do too. We are experts.
Russell Quirk
25 years’ property experience in both traditional estate agency and as a pioneer of the online sector
James Lockett
Adept creative writer and with a deep understanding of journalistic demands regarding print vs digital
Dr Alex Pericli PhD
Graduate in Geography (BSc), Environmental Management (MSc) and Political Theory (PhD)
University of Hertfordshire
How a Property PR Agency works
Explained by co-founder Russell Quirk PR
PR for the property industry
Using an experienced property PR agency is one of the most cost-effective ways to promote your business and position yourself as an expert in the field. PR, done properly, exposes your brand to the masses via third-party publications that by the very nature of their independence, validate that you are a credible organisation. Having the requisite knowledge of the market in which they operate, you should never underestimate the importance of a good property PR agency to elevate your brand. Put simply, good PR helps people know about you, like you, and trust your service.
You could spend more and more marketing pounds on Google ads, Facebook targeting, radio, print ads, TV, and outdoor. However, this approach is an expensive endeavour and the public is worldly-wise in knowing that paid ads, even the great ones, are contrived and 100% partisan. Consumer fatigue is one way of putting it. Negative ROI is another.
A Good Property PR Agency will elevate you to the next level
A property PR agency will create bespoke media strategies to help clients build their reputations, generate sales, and meet their business goals. By forming and leveraging relationships with key media contacts in order to carefully position specifically produced content on particular media platforms, be that print, broadcast, or online. It’s my view that PR for the property industry is not just a support channel but a vital frontline tool, essential in gaining cut through, more traction, and in building natural search ranking defensibly enabling you to showcase your services and stand out in a competitive real estate market.
PR Agency News
Pledge to ‘eat my shoes’ if a future Labour government fulfils its promise to build 1,500,000 over five years
“I’ve lost confidence in politicians and their promises on housebuilding. We need 300,000 additional new homes each year, a figure not achieved since the 1960’s. So, when asked by GB News for my thoughts on the latest headline by Labour, I made a pledge….’ Russell...
Engage with your clients – let Proper PR make it easy
Proper PR can now offer property businesses a unique property update video that’s bang up-to-date with all of the goings-on in the housing market. It is filmed each week and sent on to you branded with your company logo. You can then send it to your database, post on...
Shall I hire a PR agency or should I do my own PR?
Looking to hire a PR Agency but not sure if it's worth the expense?Could your business do its own PR? There are significant benefits to hiring a public relations agency to get your brand properly noticed and trusted. The fundamentals of public relations are fairly...