Talk to
Proper PR
Public Relations With Passion
Public Relations
Delivering smart, savvy publicity that makes a real difference, we are passionate about what we do. No passion, no point!
We
Think Big
All the thinking of a big agency, delivered with a tenacious boutique approach. Your success is our mission.
We Love A
Challenge
We are a team who love the challenge of coming up with ideas to get our clients seen, heard and deliver on their business goals.
We Never Let
The Ball Drop
Serving up dedication and panache in equal measures, you can expect a very hands on and agile approach from us
A force to be reckoned with in the PR world
We are ideas
people
The team at Proper PR are Public Relations specialists delivering everything you need to place you in front of your target audience, raising your profile to the next level.
With dedication and panache in equal measure, their flair with the written word will create comprehensive, content-driven communication strategies that ensure your brand connects with the right audience on websites, social media, and targeted publications.
Meet the team
We are a boutique public relations agency run by energetic and accessible founders that just love seeing their clients receive masses of quality press coverage week in, week out. Disrupting competitive markets, we back up opinion with facts.
Who wants to be vanilla, when you can be Neapolitan with a dollop of hot spicy chilli on top?
Russell Quirk
25 years’ property experience in both traditional estate agency and as a pioneer of the online sector
James Lockett
Adept creative writer and with a deep understanding of journalistic demands regarding print vs digital
Dr Alex Pericli PhD
Graduate in Geography (BSc), Environmental Management (MSc) and Political Theory (PhD)
University of Hertfordshire
WE SPECIALISE IN RESULT DRIVEN PR FOR PROPERTY INDUSTRY SECTORS
A long-running and trusted media relationship with the press ensures that your PR team knows what the media want and exactly how they want it. Compelling press releases, technical opinions, and topical comments will position you as an industry expert within the property marketplace.
Do not underestimate the importance of a good PR agency to elevate your brand. Our strategic mastery will have the competition struggling to be heard.
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Property PR
A long-running and trusted media relationship with the press ensures that your property PR team knows what the media want and exactly how they want it. Compelling press releases, technical opinions, and topical comments will position you as an industry expert within the property marketplace.
House Builder PR
Providing our clients with ground breaking public relations for the house building sector, our experience comes from many years in PR but uniquely our ranks include former house builders and planning experts too. One of our co-founders is a former elected councillor, planning committee chairman and government advisor on housing.
Housing Association PR
Public relations is a vital part of any marketing director’s approach to attracting attention for their organisation. Social housing has become a busy space with around 1500 registered social landlords competing for recognition as the country continues to try to meet demand for affordable homes. At Proper PR We know how to tailor your marketing to stand out from the crowd.
Take a look at the stats and see how ProperPR can increase your ROI several fold.
Client Press
Mentions
Mentions
UK articles
Total
Reach
Audience reached
Comparable
Value
Equivalent advert value
Return on
investment
vs Client cost
Huge press exposure
CREATING VALUE THROUGH COMMUNICATION
Explained By Co-founder
Russell Quirk
Russell Quirk
Russell Quirk Your Go To Property Commentator
“Russell Quirk is a go-to commentator for the media – and little wonder. With over 25 years of experience in the property market under his belt, he knows the ins and outs of the housing market like the back of his hand, and he really gets into the nitty-gritty of it all. He’s regularly seen on TalkTV, GB News, BBC Radio, as well as ITV, Sky and more”.
TwentyEA
How we achieve volume PR coverage across industry sectors
40/50 articles per month
Bespoke audience targeting
Weekly reporting and coverage analysis
SEO friendly
Boutique – Client comms – Deal with the bosses
Research and data focussed
PR Agency News
Property Industry Eye 25th September 2025: The housing market crisis – who’s to blame?
Property Industry Eye 25th September 2025: The Housing Market crisis - who's to blame? Property pundits Russell Quirk and Charlie Lamdin have locked horns in a fiery debate over the current state of the UK housing market. Read article here.
UK Now 24th September 2025: The Housing Market Crisis: Who’s to Blame?
UK Now 24th September 2025: The Housing Market Crisis: Who’s to Blame? with Kezia Noble ft. Russell Quirk & Charlie Lamdin Britain’s housing market is in turmoil. Prices are soaring, mortgages are becoming unaffordable, and for many, the dream of owning a home...
The September edition of the Proper PR newsletter has landed!
From the latest property PR trends to bold campaigns and fresh insights, this issue is packed with ideas to take you into autumn inspired. Welcome back, I hope you had a great summer, I think we even had a few days of sunshine. Still, there’s now less than 100 days...
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🎾 Proper PR Sponsor Update 🎾
We here at ProperPR have something in our eye this morning…
Rosie is in Spain playing for GB in the World Junior Padel Championships. Her first match is against Belgium
Keeping everything crossed 🤞🏻🎾🙌🏼