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We reviewed the top 100 property brands in the UK to evaluate their online visibility. Our research assessed press coverage, domain authority, and social media engagement, providing a clear picture of each brand’s digital reach.
The results were then segmented into four key groups: estate agencies, house builders, property portals, and property industry suppliers — including conveyancers, mortgage brokers, and lenders. This benchmarking offers valuable insights into how suppliers are performing against the wider property sector.
Proper PR, Head of Research.
Effective marketing for property suppliers goes beyond simply promoting services — it’s about building authority, visibility, and trust across multiple digital channels. The Property Brand Index (PBI) exists to highlight how well the UK’s leading property suppliers are performing online.
Our analysis doesn’t just focus on company size, but on influence and measurable impact. Rankings take into account SEO performance, press visibility, and social media engagement — the pillars of any strong marketing strategy for suppliers in the property sector.
Whether you’re a conveyancer, a mortgage broker, or another industry supplier, knowing where you stand in the marketing landscape helps you sharpen your strategy, generate more leads, and strengthen your brand reputation.
At Proper PR, we partner with property industry suppliers to boost digital visibility through targeted PR, SEO, and content marketing. If you want to improve your marketing for property suppliers and climb the rankings in the next quarter’s Property Brand Index, get in touch with our team.