Proper PR 

Does PR in property really work? That's a complicated question to answer because for different businesses and founders the metrics that scream 'success' are, well, different. Some PR clients simply want brand awareness raised by way of constant mentions in the press....

Ok, so we don't just do property. The property industry is our forte and the majority of our many clients are Proptech firms, mortgage platforms, housebuilders, property portals, estate agents, property management companies and so on. But every now and again we like...

As the pandemic set in during April 2020 a number of housing experts exclaimed that house prices would melt as a consequence of the economic harm that Covid and lockdown would exert upon the property market. 'Uncertainty will prevail...' etc. And when we say 'a number...

The Properganda team hunkered down for an afternoon with Rishi today. We sat on Zoom with the Budget Speech in the background gleaning the many announcements in the context of those which directly affect our PR clients. Much scribbling, snatched conversations with...

Every now and again we like to show off about the coverage that we have achieved for our PR clients. And so I was looking forward to extolling the virtues of our success in February as the best ever month for coverage and client value that Properganda has ever had....

The most important Budget of a generation? Well, we hear this a lot and may have been sold this line off the back of Brexit too however the fact remains that tomorrow's Despatch Box speech will be a crucial one. The Covid pandemic is still very real however most of us...

"To all the team at Properganda - THANK YOU! We would like to extend our warmest thanks for your wonderful donation of £1000 to Great Ormond Street Hospital Charity. Generous supporters like yourselves have been helping the hospital with its urgent needs from testing...

“Be less ambitious”. Not a phrase you hear much on LinkedIn amongst the exponential growth posturing. But as we entered year three of the property PR agency business, we faced a dilemma - a nice one really. Do we continue to double in size each year and with all of...

When you're recommended by a property client to a non-property client and the team look at each other across the Zoomesphere and say to each other 'Yeah, let's do it'. That. We're property PR specialists as we've cut our teeth on creating brilliant property related...

2020 will go down as one of history's most challenging years and one that we all hope will not be repeated. For many businesses including ourselves it was tough, uncertain and anxious as we bounced from one government announcement to another and from one lockdown to...